Business Startup Mistakes to Avoid
- Non optimised domain name – Talk to a domain name consultant before you build your website. This could really make a big difference in the cost of leads and the speed of implementation
- Building a below-average website. (Trying to do it on the cheap)
- Not giving enough attention to SEO and map listings
- Consistency of information across the website – and duplicating this information on all listings
- Identify your core internet focus point – have versatile and dynamic core focus point under your full control
- Identify which social media platform will be your lead platform and how to optimise that
- Build a marketing campaign that uses a mix of paid and organic listings – Do not focus on a singular promotion system
